杨水清博士生导师硕士生导师

学科教学所属单位：管理学院（MBA学院）

教师英文名称：Yang Shuiqing

教师拼音名称：yangshuiqing

电子邮箱：

最高学历：博士研究生

办公地点：5号楼309A

性别：男

最高学位：博士

扫一扫访问

同专业博导同专业硕导

论文成果

杨水清,谢威,陈远高,李一啸,June wei. Understanding Voice Shopping Value Co-Creation: A Sem-Fsqca Method，Journal of Computer Information Systems：2024-08-15
杨水清,谢威,陈远高,李一啸,姜辉,周望月. Warmth or competence? Understanding voice shopping intentions from Human-AI interaction perspective，Electronic Commerce Research：2024-08-08
Jiang, Hui,Messinger, Paul R.,楼昳江,Lu, Zhibin,杨水清,Li gang. Divergent Versus Relevant Ads: How Creative Ads Affect Purchase Intention for New Products，JOURNAL OF MARKETING RESEARCH：2024-04-01
yang yongqing,Chesney, Thomas,杨水清,Zhangang Hao. Why do merchants continue to use mobile payment? A data-information-value perspective，International Journal of Mobile Communications：2024-01-01
周传美,杨水清,陈远高,周莎莎,李一啸,Atika Qazi. How does topic consistency affect online review helpfulness? The role of review emotional intensity，Electronic Commerce Research：2023-12-01
Jiang, Hui,Messinger, Paul R.,Liu, Yifei,Lu, Zhibin,杨水清,Li, Gang. Divergent Versus Relevant Ads: How Creative Ads Affect Purchase Intention for New Products，JOURNAL OF MARKETING RESEARCH：2024-04-01
杨水清,Wang, Bin,lu yaobin. Exploring the dual outcomes of mobile social networking service enjoyment: The roles of social self-efficacy and habit，COMPUTERS IN HUMAN BEHAVIOR：2016-11-01
杨水清,鲁耀斌. 移动支付服务初始采纳模型及其实证研究，管理学报：2012-09-20
杨水清,Liu Y,June wei. Social capital on mobile SNS addiction: A perspective from online and offline channel integrations，Internet Research：2016-05-01
杨水清,鲁耀斌. 使用情景对移动互联网用户采纳行为影响的实证研究，情报杂志：2012-12-31

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