林康,杨水清,吴道友,郭彧. Does non-humanlike avatar more attractive? The impacts of avatar types on metaverse satisfaction and participation，Computers in Human Behavior，172: 108740：2025-11-01
杨水清,郭彧,陈远高,李一啸,周莎莎,姜辉. Understanding service performance of frontline employees from employee-AI interaction perspective，Journal of Service Management，Volume 36, Issue 3, Pages 448-475：2025-06-05
杨水清,林康,王曦,李一啸,陈远高,jun wei. Does personality matter? Understanding the impacts of real-self and avatar personality traits on metaverse satisfaction，Internet Research，DOI10.1108/INTR-01-2024-0018：2024-08-20
谢威,杨水清,李一啸,周莎莎. Understanding anthropomorphic voice-AI chatbot continuance from a human-AI interaction perspective，BEHAVIOUR ＆ INFORMATION TECHNOLOGY，44,12,2998-3018：2024-09-02
杨水清,谢威,陈远高,李一啸,June wei. Understanding Voice Shopping Value Co-Creation: A Sem-Fsqca Method，Journal of Computer Information Systems，12 Apr 2024：2024-08-15
杨水清,谢威,陈远高,李一啸,姜辉,周望月. Warmth or competence? Understanding voice shopping intentions from Human-AI interaction perspective，Electronic Commerce Research，10.1007/s10660-024-09859-w：2024-08-08
Jiang, Hui,Messinger, Paul R.,楼昳江,Lu, Zhibin,杨水清,Li gang. Divergent Versus Relevant Ads: How Creative Ads Affect Purchase Intention for New Products，JOURNAL OF MARKETING RESEARCH，卷: 61期: 2页: 271-289：2024-04-01
yang yongqing,Chesney, Thomas,杨水清,Zhangang Hao. Why do merchants continue to use mobile payment? A data-information-value perspective，International Journal of Mobile Communications，卷23,期1 页110-125：2024-01-01
周传美,杨水清,陈远高,周莎莎,李一啸,Atika Qazi. How does topic consistency affect online review helpfulness? The role of review emotional intensity，Electronic Commerce Research，卷23期4页2943-2978：2023-12-01
Jiang, Hui,Messinger, Paul R.,Liu, Yifei,Lu, Zhibin,杨水清,Li, Gang. Divergent Versus Relevant Ads: How Creative Ads Affect Purchase Intention for New Products，JOURNAL OF MARKETING RESEARCH，卷: 61期: 2页: 271-289：2024-04-01
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