[19] Design Governance: Museum Cultural and Creative Products and Governance Tool Design from the Perspective of Governance (Monograph, Zhejiang University Press, June 2023)

[18] Research on the Service System of MCCPs Oriented to Social Governance (Journal of Creative Cities, 2023, Issue 3)

[17] Research on the MCCP Design Governance System Oriented to High-quality Development (Industrial Engineering Design, 2023, Issue 5)

[16] The Current Situation, Positioning, History and Role of Design in the MCCP Industry (Proceedings of the Committee on Cultural and Creative Products, Chinese Museums Association: MCCP Practice and Research Collection, 2022)

[15] The Evolution of Design Concepts in Historical Museum Cultural and Creative Product Design (Journal of Creative Cities, 2022, Issue 4)

[14] Research on the Cultivation Path of Hangzhou MCCP Industry under the Goal of “Cultural Prosperity” (Journal of Creative Cities, 2021, Issue 1)

[13] Model Construction of Museum Culture and Creativity Industry with Society Governance Targeted (AIID 2021 Conference Paper)

[12] Research on Social Governance Driven by Cultural Creativity from the Perspective of “Social Innovation” (Proceedings of the 2nd Forum on Rural Cultural Revitalization, 2020)

[11] Optimization of Museum Cultural and Creative Design Competition System under Commercial Licensing (Chinese Museums, 2020, Issue 1)

[10] Methods to Improve the “Last Exhibition Hall” Services in Hangzhou Museums (Hangzhou Blue Book: Hangzhou Development Report 2020)

[9] Reflections on Deep Planning of Yan’guan Ancient City Study Tours (Journal of Creative Cities, 2019, Issue 3)

[8] Countermeasures for the High-quality Development of MCCP Industry in Hangzhou under the Goal of “Cultural Prosperity” (Proceedings of the 5th Hangzhou Academic and Policy Advisory Conference, 2019)

[7] Current Situation and Countermeasures of Hangzhou MCCP Industry Development (Research Briefing by Hangzhou Academy of Social Sciences / Journal of Creative Cities, 2020, Issue 1)

[6] Research Status, Problems and Directions of the MCCP Industry (Packaging Engineering, 2019, Issue 24)

[5] Causes of the “Homogenization” Problem of MCCPs (Art and Design, April 2019)

[4] Research on the Construction of the MCCP Development System Framework (Symposium on Local Museums Reform and Development, Conference Paper)

[3] Methods to Avoid the “Homogenization” Phenomenon of Cultural and Creative Products—A Case Study of Haining (Design, 2018, Issue 19)

[2] Three Thoughts on Tourism Souvenir Design (Design, 2015, Issue 19)

[1] Analysis of the Current Domestic Tourism Souvenir Industry (Design, 2013, Issue 11)